The Market Hacking Sprints: Find Customers Before Building
Market Hacking Sprints
You Already Launched to Crickets. Now What?
Here's What Really Happened:
You had an idea, and you got excited. Maybe you built it over the weekend using Cursor, v0, or Bolt.
Felt amazing, right?
Then you launched.
Posted on Twitter.
Shared in communities.
Waited for customers...
Nothing.
Not because your product sucks.
Not because you can't code.
Because you started with the product, not the market!
Successful founders and indie hackers know (they learned it the hard way) .
Start with the market, not the product!
π€ The Vibe-Coding Trap
Modern AI makes building ridiculously easy. You can ship a full product in 48 hours.
But here's the problem:
Easy building = easy giving up.
When nobody buys, you think:
- "Maybe the product isn't good enough"
- "Maybe I need more features"
- "Maybe I should try a different idea"
So you abandon it and build something else. Repeat cycle.
Meanwhile, successful indie hackers like Pieter Levels and Marc Lou launch 10+ products per year.
Same tools as you.
Same 24 hours in a day.
What's their secret?
They start with the market. And yes, having an audience really helps, but it's not required.
Validate FIRST. Build SECOND.
That's Market Hacking in a nutshell (love that song by AIC).
π― How Pieter & Marc Actually Launch
Here's what they do (Pieter actually wrote THE book about it:
- Find people with a specific problem (not "entrepreneurs" - way too broad)
- Talk to them before writing code
- Create a simple lead magnet (template, guide, free tool)
- Test if anyone actually wants it
- Get emails/waitlist signups
- THEN build the product they already want
Timeline?
10-15 hours of research & validation work.
Result?
Launch day = instant customers.
This is literally how every successful indie hacker validates.
The Market Hacking Sprints System teaches you this exact method.
π What You're Actually Getting
This isn't just another Notion template. It's a complete validation skill you'll use forever.
The 5-Sprint Framework (10-15 Total Hours)
Sprint 1: ICP Discovery (2-3 hours)
- AI Assistant helps you identify 3 specific customer profiles
- Not "entrepreneurs" - actual specific people with specific pains
- Research prompts that uncover real buying triggers
- Your AI Assistant does 90% of the research work - you just "feed" it
Sprint 2: Value Proposition (2-3 hours)
- AI Assistant crafts 4 value propositions for your ICP
- Messaging that actually resonates (tested against real data)
- Narrative framework you can use in all your marketing
- AI writes the value props - you just pick the winner
Sprint 3: Mini-Product Creation (3-4 hours)
- AI Assistant recommends the perfect lead magnet for your market
- Template, guide, tool, or resource that attracts buyers
- Task breakdown for building it (often just a Notion doc or Canva PDF)
- AI gives you step-by-step instructions - you just execute
- Vibe coding can be perfect for a mini product
Sprint 4: Irresistible Offer (1-2 hours)
- AI Assistant packages everything into an offer strategy
- Copy that converts (email sequences, landing page, social posts)
- Channel strategy: where to find your people
- AI writes all the copy - you just customise & send
Sprint 5: Launch & Validate (2-3 hours)
- AI Assistant creates your complete launch plan
- Track the metrics that matter (not vanity metrics)
- Get actual customer signals (emails, signups, purchases)
- AI analyzes results & tells you what to do next
Total Time: 10-15 hours spread across a week or two
π€ The AI Does the Heavy Lifting
Here's what makes this different from "just Google it":
5 Custom-Trained ChatGPT Assistants:
- Each one is trained on the exact frameworks used by successful indie hackers
- They ask you the right questions (not the generic crap)
- They do the research, analysis, and writing
- You guide them with your specific situation
You're Not Doing This Alone:
- AI generates customer research reports
- AI writes your value propositions
- AI creates your marketing copy
- AI analyses your experiments
- AI tells you what to do next
Think of it as:
Having an experienced Product/Market Fit Detective to walk you through, instead of figuring it out by yourself.
πͺ What You're Really Buying: A Skill That Levels You Up
After completing these sprints, you'll have a validation superpower that works for ANY future business idea.
This isn't a one-time template. It's a repeatable system.
Next time you have an idea:
- You won't waste weeks building
- You won't launch to crickets
- You won't give up prematurely
You'll validate first, build second, and launch to buyers.
This is the skill gap between:
- Wantrepreneurs who ship 10 failed projects
- Indie hackers who make $10K/month from 1 validated idea
Which one do you want to be?
π What Entrepreneurs Say About Me (Raised & Made $$$$$$$)
Don't take my word for it.
Check out what people who have worked with me and my products are saying:
π See 50+ testimonials from entrepreneurs like you
People who used these exact methods to:
- Find their first paying customers
- Validate before building
- Pivot when needed (based on data, not guesses)
- Build sustainable indie businesses
Adi Shmorak (that's me) has helped hundreds of indie hackers through this validation process.
These sprints are the distilled system that actually works.
π¦ What's Included (For Real)
1. Complete Notion Template System (Pre-filled with 13 detailed tasks)
- All 5 sprints with step-by-step checklists
- Market Validation Notebook to document everything
- Pre-built databases for tracking experiments
- Templates for every framework
2. 5 Custom-Trained AI Assistants (ChatGPT)
- ICP Discovery Assistant
- Value Proposition Assistant
- Mini-Product Assistant
- Irresistible Offer Assistant
- Launch Assistant
(Note: You may require a ChatGPT Plus subscription of $20/month. Worth it.)
3. Lifetime Updates
- All future improvements free
- New features as they're released
- Updated frameworks based on what's working now
4. The Validation Skill (Priceless)
- Use this system forever
- Every new business idea
- Every pivot
- Every product
π° Pricing Options
Option 1: Self-Guided (full price $99)
- Full access to all 5 sprints
- All 5 AI assistants
- Notion template
- Lifetime updates
- Best for: Independent learners who can follow instructions
Option 2: With Personal Support ($299)
Everything in Option 1, PLUS:
- Direct access to me (Adi) via email/WhatsApp (for up to 30 days from the day of purchase)
- Get unstuck when you need help
- My professional review of your ICP, Offer and Validation Experiment
- Feedback on your validation experiments
- Best for: First-time validators who want expert guidance
What You're NOT Getting:
β 40 hours of videos you'll never watch
β Generic advice that works for nobody
β A course you'll buy and forget about
β Fluff and theory with no action steps
What You ARE Getting:
β
10-15 hours of focused work
β
AI Assitants that do the hard parts for you
β
A repeatable system you'll use forever
β
Actual frameworks successful indie hackers use
β FAQ
"I already launched, and nobody bought. Is it too late?"
It's perfect timing, actually. You're exactly who this is for. Now, you'll learn how to validate so your next launch works.
"I can build fast with AI. Why do I need validation?"
Because building fast makes giving up easy. When you've invested 10-15 hours validating, you'll have the conviction to keep going when things get hard.
"Will this really take just 10-15 hours?"
Yes. Each sprint is 2-4 hours max. The AI assistants do most of the heavy lifting. You're guiding, not grinding.
"What if I don't have a new idea yet?"
Use the first assistant (the ICP) to help you create one. Then, use it to learn and master the validation skill.
Just do it. It's taking the dive that matters most!
"Is this like those $2,000 courses?"
Nope. Those courses have 40 hours of videos you'll never watch. This is a DO-IT system with AI assistants. Plus, it's $99, not $2,000.
"Do I need to know how to code?"
No. The mini-product sprint usually results in a template, guide, PDF, or simple no-code tool. AI can help you build it.
"What if it doesn't work for my specific market?"
The AI assistants adapt to YOUR market. Plus, you have lifetime access - if your idea pivots, you use the system again.
"Can I really use this for future ideas?"
Yes! That's the point. This skill is forever. Every new business idea gets validated this way. And you can make use of this Notion system again and again. FOREVER!
π‘οΈ The Guarantee
30-Day Money-Back Promise:
I'll refund every penny if you don't get at least ONE validated customer signal (email signup, waitlist join, or purchase interest).
You must complete all five sprints.
No questions asked. No forms. No hassle.
Why?
Because this system works. And if you do the work and it doesn't work for you, I want to know why, so I can fix it.
β οΈ Fair Warning
This is NOT for you if:
- You want to keep building random stuff, hoping something sticks
- You're looking for a "magic bullet" (spoiler: doesn't exist)
- You won't actually spend 10-15 hours doing the work
- You think validation means asking around, "Will you buy this?"
This IS for you if:
- You're tired of launching to crickets
- You want to learn the skill that separates winners from wantrepreneurs
- You're willing to do tedious validation work BEFORE exciting building work
- You want your next launch to actually make money
π― Two Types of Indie Hackers
Type 1: The Serial Launcher
- Builds 10 products per year
- Each one flops
- Blames "luck" or "timing"
- Still broke after 2 years
Type 2: The Validator
- Validates 10 ideas per year
- Builds 1-2 that actually work
- Makes $5K-$50K/month
- Calls it "obvious in hindsight"
The only difference? Type 2 uses this system.
Which type are you going to be?
π Ready to Stop Building Random Stuff?
Two options:
Self-Guided ($99): Full system, lifetime access, AI assistants
With Support ($299): Everything above + direct access to me so that we can tweak your launch to perfection
30-day guarantee. Lifetime skill. Forever access.
Pick your option and get started β
π Bonuses
Note: I'm considering adding these based on demand. Let me know if you want them:
- Customer Interview Script Library
- Cold Email Templates for Outreach
- Landing Page Conversion Checklist
- Validation Metrics Dashboard Template
If enough people buy, I'll create these and you'll get them free (lifetime updates!).
π¨βπΌ About Adi Shmorak
I've helped hundreds of startups and indie hackers breathe users and dollars into ideas.
I gotΒ 100s of βοΈβοΈβοΈβοΈβοΈ reviewsΒ across multiple platforms, including GrowthMentor.com, Google and LinkedIn.
And the secret...
A combination of discovery (market) and ingenuity (product).
But the Market comes first, always!
And this system will show you how.
I put everything I know about validation and Market Hacking into these five sprints and five AI Assistants.
Same process I use with my high-paying customers.
Same process successful indie hackers use.
Now it's yours for just $99.
β° Choose Your Path
Option 1: Self-Guided - $99 [Get Instant Access β]
Option 2: With Personal Support - $299
[Get Instant Access + My Support β]
P.S. You've already failed once (or twice, or ten times).
The question isn't "will this work?"
The question is "will you finally learn how to validate?"
This is your chance to level up the skill that matters most.
P.P.S. Pieter Levels didn't get lucky 30 times. Marc Lou didn't stumble into success.
They validate. Every. Single. Time.
Now you will too.
1 x Notion Template with Five Market Hacking Sprints with dedicated custom trained AI Assistants